THEN I UNDERSTOOD WORDPRESS AND WHAT’S HAPPENING – Marilyn Armstrong

I reread the letter from this engineer and I realized suddenly, with a certain horror, what it means to me, to you, to all of us who have been here for a while and built sites.

WordPress decided to change their algorithm so that “new, fresh material” will get pushed up to the top of the search engine and everything else — like me and you, for example — will go to the bottom. Instead of promoting blogs with solid statistics and followers, they are pushing the latest thing, whoever has just opened a new blog and … well … as someone already said: “Who made this decision? What do they mean by ‘relevant’?”

Some engineer. Maybe a developer. Someone — 25-years old?

Here’s the core of the letter I got. You might want to read it twice because he is talking about all of us. Please note that the reason nothing is missing from my site (except about 6000 posts) is because I went and changed the title. They didn’t fix anything at all. They just buried me with their exciting new algorithm.


Nagesh Pai (Automattic)

Apr 27, 07:53 UTC

Hello Marilyn,

Thanks for your reply. Once again, I truly appreciate your time and effort in writing to us.

I would certainly and sincerely like to apologize for anything that has caused an unpleasant experience to you – whether it is any technology glitch, or my conduct.

Like I mentioned earlier, any technology platform will have its glitches. I hope we have resolved issues whenever you faced them in the past. We are always on the lookout for any faults that may crop up. Unfortunately there are a few that do sneak past.

I would like to focus on anything that is pending to resolve from our side right now.

There is nothing deleted from your site at all! (NOTE: THIS IS BECAUSE I CHANGED MY SITE ADDRESS – BEFORE THAT, THERE WAS NOTHING AT ALL, NOT THE SITE NAME, MY NAME OR ANYONE FROM THE SITE.) The appearance of your articles on WordPress Reader search by relevance is determined by what i explained earlier as “competition”. It would not be fair to use harsh terms like – Fault, here. If there are other articles that rank higher on relevance, it is likely the search algorithm finds it to be more relevant. Rankings keep changing with competition between newly published articles and older ones. The search engine will always try to deliver what the reader would find fresh and relevant, not what the content publishers would like to push. This is a little difficult to grab, since as content creators, we would always like to believe that our posts are the best ( just like we think about people and things we love with all our heart).


In other words: whatever buzz words the algorithm thinks might means “fresh and new” to someone (who?) gets to the top of the pile. “Old blogs” — mine, yours, our friends — are obviously boring and don’t need to even be IN the pile, much less on top of it.

Who decided what’s relevant? It’s not based on our statistics or our standing in “the community.” Not based on the number of our followers or readers. Someone said “that’s relevant” and “that’s NOT relevant.” Because they said so and we just have to live with it.

I don’t know if I want to live with it.

Effectively, what we suspected all along is true. If you have been with them for years, you aren’t fresh and new and why bother with you? So this isn’t an accident. They haven’t made a  mistake. They literally decided we aren’t important enough to bother with.

This is probably why if you take a periodic break from blogging, you get more readers because now you are fresher and newer than you were two weeks ago.

The final astonishing thing about this is what they are aiming for — a fresh, young audience — doesn’t exist. Kids don’t read blogs. They are on Instagram and other social media. Blog readers tend to be older and they are readers. Book readers. Newspaper readers. Writers. Photographers. They aren’t kids looking for fresh, young material … and they are not going to be paying their way on WordPress, either.

As a business model, WordPress is setting itself up to appeal to a non-existent market. All those young, fresh bloggers … you know … the ones who write three posts, realize it’s too much like work and abandon their sites? Those kids aren’t readers. That’s why they love Instagram and other short focus sites.

So, if someone specifically is looking for us, they can find us. But if they are looking to discover things to follow? We’ve not relevant and won’t show up. Ponder that. It’s a big lump to swallow.

I’m going to read a book. Something with magic.

NOTABLE, WHICH I AM NOT – Marilyn Armstrong

ON NOT BEING NOTABLE 

Last night, I got a note explaining that all my problems with WordPress deleting my site from the search engine along with all five writers — and 200 other followers who turned up missing yesterday — is because I do not write well enough. I am not generating enthusiasm by writing about exciting new subjects.

Apparently all the problems are actually MY fault. By not protecting the title of my blog and deleting me and the other writers and making us disappear from the engine (for what is now nearly three months) — that had nothing to do with it.

It’s all my fault. I’m not good enough.

I can’t begin to explain how this makes me feel. I’m not sure whether my primary emotion is anger or hurt. Or both. I do know that I’m not in any mood to write at the moment, so forgive me. I need to back off for a while.

At this point, I don’t know what to do or what I want to do. It’s not that I don’t love you all because I do — but I feel so damaged. In all of this, with all the reports and the back and forth with engineers, to be told there was no problem, never was a problem, and it was all my failure to write well enough to keep my audience.

Well. If that’s true, I have nothing more to give, so I’ll just slink off into my cave until I feel better about life.

I apologize to anyone I should be talking to. I just don’t feel like chatting right now.

NO TIME TO SLEEP – Marilyn Armstrong

Brain to Marilyn: Hey, get up. I’ve got stuff to do.

Marilyn to Brain: Shut up. I’m tired. Let me sleep or I swear I’ll take a pill and shut you down.

Brain (sullen): Fine. Be that way.

Marilyn drifts off to sleep for half an hour.

Brain: How about that dream I sent you eh?

Marilyn: That was horrible. Why did you do that?

Brain: I thought it was cool the way I turned butterflies into flying monsters. You didn’t like it?

Marilyn: No, I did not like it. And right now, I don’t like you.

Brain to Marilyn: Logic and Emotion are going at it again. Wow, this one’s a real knock down drag out fight. Loud, huh.

Marilyn to Logic and Emotion: If you guys don’t cut it out, I’m going to stop this car and you are both getting a time-out.

Logic and Emotion in chorus: HE STARTED IT MOM!

Marilyn to Logic and Emotion: I don’t care who started it. SHUT UP! I need sleep!

Logic and Emotion together (meekly): Sorry Mom. Don’t be mad …

Brain to Marilyn: I have a message from Spine. She says you need to take something for pain. Spine is unhappy.

Marilyn to Brain: Spine is always unhappy.

Brain to Marilyn: Okay, but don’t say I didn’t warn you. Oh, and Bladder needs a trip to the bathroom.

Marilyn: Oh fine.

Muttering all the way, Marilyn gets up, hauls self to bathroom. Comes back with Tylenol. Takes pills, crawls into bed pulling covers over head. Sighs and settles into the embrace of the most comfortable bed in the world.

Brain to Marilyn: Hey, I’ve got a great idea for a story! How about you write about our morning chats, huh? Wouldn’t that be neat? Come on, get up before you forget everything. Lazy daisy get your butt outta bed.

Marilyn to Brain: I haven’t had 6 hours of sleep yet. I’m too tired to write.

Brain to Marilyn: You are never too tired to write! Get up, get up, it’s morning.

Sounds: Dogs howling, yapping, more howling.

Marilyn: Can you make the dogs shut up?

Brain: Sorry, no direct access to doggie brains.

Marilyn to Brain: Okay. You win. I’m up, I’m up. Coffee. I hope we aren’t out of half and half. I’m never going to get a whole night’s sleep. I’m going to die of permanent, chronic sleep deprivation. I hope you are all proud of yourselves.

The mournful howl of canines is heard in the background. Day has begun. Soon there will be coffee and all will be well. Tired, but well.

Conference!

BOLD, NEW OPTIONS TO PREVENT SCHOOL SHOOTINGS – Garry Armstrong

School shootings with multiple victims have become an everyday news story in the United States. It’s become a boiler-plate political issue with second amendment activists led by the NRA holding fast to their rights.

Fighting to keep the right to own guns, even as bullets from assault weapons are taking the toll on the lives of our young people.

Gun activists are seemingly oblivious to the availability of assault weapons through illegal purchases.

Gun rights trump young lives in harm’s way. It’s a deadly serious issue but the solutions offered by some of our elected officials are anything but serious. Do you think Jimmy Stewart’s Senator Jefferson Smith would be okay with arming teachers to shoot it out with offenders in crowded classrooms?

Can you imagine the late Speaker of the House, “Tip” O’Neill,  the consummate politician, agreeing to arm the real life “Mr. Peepers” with magnum 44’s to blast invaders as students scatter to avoid gun fire?  O’Neil’s reply would minimally question the sanity of his colleagues in the House and the Senate. Sadly, we have no Tip O’Neill to step up with rational solutions to our national nightmare.

Pilgrims, it’s time to deal with the miscreants who surely don’t value human life.  Time to answer those whose inner demons enable them to spray bullets with deadly intent into classrooms to assuage their problems.

Time to lock ‘n load but with some creative thing.

SUGGESTION #1  IMPLODING LONG GUNS:   Picture the iconic Red Ryder Rifles of our youthful dreams. Long, gleaming barrels with the burnished red stocks, topped by an autographed picture of our 45th President. The sentiment would be clear:  “Bad hombres die hard!”.   If the school shootist fires this weapon,  it’ll blow up in his face.  Crisis averted.

If a teacher or defending student fires the weapon,  it’s a senseless tragedy — but we must look at the big picture.  A Presidential eulogy will ease the pain of more innocent lives lost.

The imploding long guns should be mass-advertised to draw the attention of would be assassins.  The rifle’s Presidential sentiment should entice those who are on the edge of committing bloody massacres.  They will be nudged by the Commander-In-Chief’s passion for thoughtless, narcissistic behavior.  The shooter is sure to take selfies with his presidential embossed rifle and post it on Twitter and Facebook, with pride gleaming in is orange eyeballs.

Gary Busey could do television ads for the imploding long guns.  Busey’s colorful style would make the guns an easy sell,  especially for those who want to make their mark in the world.

SUGGESTION #2 – IMPLODING TRUMP BOBBLE-HEADS.  These terrific replicas of our President have all the verve and sexually traumatic attraction of DJT.  They’ll be personally autographed in that familiar, illegible scrawl used to sign faux bills. The bobble-heads have a floating toupee that easily separates from the rest of the bobble-head on implosion.  School security would locate the bobble-heads at strategic positions on campus likely to be invaded by would be shooters.

Psychologists believe the invaders will be disoriented by the bobble-heads, pick up the miniature DJTs and blow themselves into a parallel universe occupied by ORANGE-haired robot women, all named “Stormy”.

Roseanne Barr will do all advertising for the Bobble-heads, emphasizing her belief in MacCheesehead’s legacy as emperor of the world.

These are just the top of our R&D campaign for alternatives to avert School Shootings. We’re working on DJT dart boards that will explode when a dart hits the spot.  THE spot.

Let’s stand strong against idiotic suggestions to avert school shootings. You can voice your opinion in the mid-term elections that, hopefully, sweep out more of the corrupt and mentally challenged officials who are pigging out at the public trough.

CEE’S BLACK & WHITE PHOTO CHALLENGE – TWO AND TWO

Cee’s Black & White Photo Challenge:  2 different things or the number 2


Two is a good number. It’s a pair of things or opposites and it’s the kind of number that likes division. A good thing in any number, don’t you think?

Old Number Two, dating back to the 1950 and currently undergoing restoration
Two horses
Two guys
Two
And two more