BRANDING THE AMERICAN PASTIME – Marilyn Armstrong

In just about a month, baseball’s “spring training” begins for 2019. It’s earlier than usual this year. Garry explained that the Red Sox were playing the Yankees in London, so the season was starting early.

What? They are doing what and where? So, in honor of the upcoming season, a little remembrance of baseball seasons past.


“It’s an exciting afternoon here at Petco,” the announcer says. The Padres are playing the Mets. At Petco Park. The mental image this formed in my head were utterly un-baseball, totally non-sporting. This whole branding thing is out of hand.

I looked up from the computer, wondering if we needed more dog food and biscuits. We’re forever running short.

Petco Park, San Diego,, CA

But next, the announcer points out the pitcher has been, so far, throwing a no-hitter. Never, in Padre history has any pitcher thrown a no-hitter, so this should have been riveting baseball. Except the announcers couldn’t seem to focus on the game and instead, were busy talking all kinds of nonsense while showing clips of everything but the game in progress. Ultimately, I suppose it didn’t matter since the pitcher gave up three hits but still, they might have at least given the kid his time in the sun.

Finally, they pointed out the right-hander “… has a great, boring fastball.”

padre player uniformThis made me wonder if they should be playing any kind of game at Petco, especially if the pitcher’s fastball is boring. I understand they are actually saying something technical about the pitch. Nonetheless, words matter.

Boring has multiple meanings, the most common being dull. So how boring was that fastball? And doesn’t Petco Park sound like a dog park to you?

Someone once told me I was “branding” my photographs by signing them. No, I’m not. I sign my art because I’m proud of it. Branding would be if I sold my blog to Costco, after which this was no longer Serendipity, but Costco Web Thoughts — but I still did the writing and photography while they paid to put their corporate name on my work.

That would be branding.

Garry points out the Padres not only have a crappy team and awful branding — Petco really doesn’t work as a stadium name — but they wear ugly uniforms. From Garry, that is complete condemnation.

Whatever else is wrong with the Red Sox, at least they have not turned Fenway into Burger King Stadium. Or Walmart Watcharama. And, to the best of my knowledge, the pitchers throw highly entertaining fastballs.

BRANDING THE AMERICAN PASTIME

“It’s an exciting afternoon here at Petco,” the announcer says. The Padres are playing the Mets. At Petco Park.

The mental image this formed in my head were utterly un-baseball, totally non-sporting. This whole branding thing is out of hand.

72-Fenway-GA_068

I looked up from the computer, wondering if we needed more dog food and biscuits. We’re forever running short.

72-Yawkey-Fenway_166

But next, the announcer points out the pitcher has been, so far, throwing a no-hitter. Never, in Padre history has any pitcher thrown a no-hitter, so this should have been riveting baseball.

Except the announcers couldn’t seem to focus on the game and instead, were busy talking all kinds of nonsense while showing clips of everything but the game in progress. Ultimately, I suppose it didn’t matter since the pitcher gave up three hits but still, they might have at least given the kid his time in the sun.

Finally they pointed out the right-hander, Odrisamer Despaigne “… has a great, boring fastball.”

And this made me wonder if they should be playing any kind of game at Petco, especially if Odrisamer Despaigne’s fastball is boring. I get they are really saying something technical about the pitch. Nonetheless, words matter. Boring has multiple meanings, the most common being dull. So how boring was that fastball?

72-Fenway-GA_075

And doesn’t Petco Park sound like a dog park to you?

Someone once told me I’m “branding” my photographs by signing them. No, I’m not. I sign my pictures because I’m proud of them. “Branding” would be if I sold the rights to my photographs to Costco, after which this site became Costco Web Thoughts. I would continue to write and take pictures, but Costco would put their corporate logo on all my work. For a price. That’s branding.

Garry points out the Padres not only have a crappy team and awful branding — Petco really doesn’t work as a stadium name — but they wear ugly uniforms. From Garry, that is total condemnation.

72-Homer-Fenway-Sox_62

Whatever else is wrong with the Red Sox, at least they have not turned Fenway into Burger King Stadium. Or Walmart Watcharama. And, to the best of my knowledge, the pitchers throw highly entertaining fastballs.

THIS IS BASEBALL? BRANDING AND THE AMERICAN PASTIME

Photo by Phil Konstantin
Petco Park, Photo by Phil Konstantin

“It’s an exciting afternoon here at Petco,” the announcer says. The Padres are playing the Mets. At Petco Park. The mental image this formed in my head were utterly un-baseball, totally non-sporting. This whole branding thing is out of hand.

I looked up from the computer, wondering if we needed more dog food and biscuits. We’re forever running short.

But next, the announcer points out the pitcher has been, so far, throwing a no-hitter. Never, in Padre history has any pitcher thrown a no-hitter, so this should have been riveting baseball. Except the announcers couldn’t seem to focus on the game and instead, were busy talking all kinds of nonsense while showing clips of everything but the game in progress. Ultimately, I suppose it didn’t matter since the pitcher gave up three hits but still, they might have at least given the kid his time in the sun.

Finally they pointed out the right-hander, Odrisamer Despaigne “… has a great, boring fastball.”

padre player uniformThis made me wonder if they should be playing any kind of game at Petco, especially if Odrisamer Despaigne’s fastball is boring. I get they are really saying something technical about the pitch. Nonetheless, words matter. Boring has multiple meanings, the most common being dull. So how boring was that fastball?

And doesn’t Petco Park sound like a dog park to you?

Someone once told me I’m “branding” my photographs by signing them. No, I’m not. I sign my art because I’m proud of it. Branding would be if I sold my blog to Costco, after which this was no longer Serendipity, but Costco Web Thoughts — but I still did the writing and photography while they paid to put their corporate name on my work. That’s branding.

Garry points out the Padres not only have a crappy team and awful branding — Petco really doesn’t work as a stadium name — but they wear ugly uniforms. From Garry, that is total condemnation.

Whatever else is wrong with the Red Sox, at least they have not turned Fenway into Burger King Stadium. Or Walmart Watcharama. And, to the best of my knowledge, the pitchers throw highly entertaining fastballs.