A couple of weeks ago, I needed some new nightwear. Nothing fancy. No lingerie. That’s for display, not sleeping. I’m talking about the ubiquitous cotton sleep tee. For years, I bought them from L.L. Bean. They were comfortable, loose, soft. Lightweight in summer, heavier, long-sleeved for winter. Then, L.L.Bean stopped making them and offered only heavy flannel or pajamas. In ugly colors.
I don’t want elastic while I sleep. I want soft, loose, breathable, comfortable. Priced so I can buy more than one. Colors other than flaccid pink and dainty floral on white.
When L.L. Bean stopped making what I wanted, I switched to Land’s End. I’ve been wearing their sleep tees for more than a decade. But with each passing year, the fabric has gotten rougher, and the cut skimpier. The neckline has gotten tighter to the point where it’s hard to get your head through it. The price keeps going up. I gave up. While the price has risen, the quality has dropped to completely unacceptable. I found quality sleep tees on Amazon. Not as good as the old ones, but at least affordable.
Have you ever tried to find someone to help you in a real store? Shops have cut staffing down so low that there’s no one to help you and they did this long before everyone started shopping on line. They decided they didn’t need to offer help, that we could all fend for ourselves. We did. We just didn’t do it at their shops. When online became available, it was an easy switch.
Then there’s the whole “changing brands” without regard for what people want. Did “new Coke” bring new customers to Coca Cola? Or did they give Pepsi a huge boost? Did Windows 8 improve business at Microsoft … or did it move huge numbers of computer users to Apple?
A while back, I decided to go buy a book and I went to the mall. There’s a huge Barnes & Noble there. Did you know that Barnes & Noble booksellers — their brick and mortar stores — charge 30% more than Barnes & Noble online? For identical merchandise. If you want a discount card, that will cost you more. Even with the “discount,” their stuff still costs more than it would online.
Original Coke came back. Windows 8 passed into oblivion — to no ones regret. Windows 10 is into its third round of updates and the Windows world has settled down. Amazon is opening its own brick and mortar stores. What goes around apparently comes around. I’m waiting for the same thing to happen with the presidency. Even DiGiorno’s is selling pizza with “original” sauce. Vote with your shopping cart and get out there for the next elections and maybe we’ll get a government we can live with. It worked on Windows, so why not on the federal government?
Yet, I’m pretty sure I’ll never fully trust Microsoft, Barnes & Noble, or the U.S. government. Sometimes, when you break a trust with enough brutality, there’s no going back. You smile when you meet, but you don’t really mean it.
What’s the price tag on trust?